Fast growing smartphone brand, Infinix is at it again. Yes this time around with the #hottestone hashtag campaign contest. As usual with Infinix, whenever they intend to launch a new phone, they came up with a teasing campaign / contest to raise much awareness and keep their fans and end users in anticipation.
This follows the success of previous similar online contests organized by the company, notably #TheNextHero and #Zero2Hero campaigns, both of which actively engaged the Nigerian youth demographic to suggest desired phone features and share their inspiring stories respectively.
How to Enter for the contest!
Nigerians can show their talent as Infinix embarks on the search for The Hottest One. Nigerians who have one talent or the other can participate in the contest by uploading short videos or pictures of themselves displaying their talent using the official hashtag #TheHottestOne on Facebook, Instagram and Twitter.
In addition to the potential of winning the contest, participants can be among the 500 people that would be selected to attend the special awards presentation event holding in Lagos on 18 August at the Landmark Center where they could also win surprise prizes, freebies, and a chance to win the latest device from Infinix Mobility. They can also connect with the leading tech companies, stakeholders, celebrities including musicians and entertainers, among others.
Bruno Li, Infinix Mobility Country Manager said:
“We didn’t just stumble on the idea of using social media to reach our major targets who are the youths and young professionals. These special breed of people play mostly in the social media space so we set out to deliberately reach them via the social media platforms.”
Want to win a ticket to the launching of the event scheduled to hold on the 18th of Auguest 2015 at Landmark Center Lekki? Visit the #TheHottestOne campaign link on jumia and enter your email and phone number to qualify.